Write Better, Now.

If you’re like most small businesses, you slave away on your website design and spend sleepless nights worrying about SEO. But have you neglected your writing – one of the most important parts of any website?

The words you use have the power to instantly convert (or chase away) potential customers. Nothing is more saddening than a beautiful website with poor writing – it implies that the business is carelessly run, or at least lacking.

Writing is something that you can never perfect, only improve upon. Make a promise to yourself today to improve your writing. (Find a couple websites you like and ask yourself how they use their copy effectively.)

Here are my three favorite tips to get started up your copy, right now.

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